{"id":476,"date":"2012-01-31T18:57:49","date_gmt":"2012-01-31T23:57:49","guid":{"rendered":"http:\/\/idd.stojmirovic.org\/?p=476"},"modified":"2012-01-31T18:57:49","modified_gmt":"2012-01-31T23:57:49","slug":"prada-24-hour-pop-up-museum","status":"publish","type":"post","link":"https:\/\/idd.stojmirovic.com\/?p=476","title":{"rendered":"prada 24-hour pop-up museum"},"content":{"rendered":"\n<p>designed by italian artist francesco vezzoli with AMO (the think tank of dutch architect rem koolhaas&#8217;s\u00a0<a title=\"\" href=\"http:\/\/oma.eu\/\" target=\"_blank\" rel=\"noopener noreferrer\">OMA<\/a>\u00a0studio),\u00a0the\u00a0<a title=\"\" href=\"http:\/\/www.prada.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">prada<\/a>\u00a0&#8217;24 h museum&#8217; opens tonight in paris&#8217;s historic palais d&#8217;i\u00e9na, now the seat of paris&#8217;s economic, social\u00a0and environmental council. the gallery space exists for only twenty-four hours&#8211; first as a private party,\u00a0then at 11pm CET as a discotheque viewable online at the &#8216;<a title=\"\" href=\"http:\/\/www.24hoursmuseum.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">24 h museum<\/a>&#8216; website, and then finally as an exhibition\u00a0open to the public and school tours during the day of january 25th.<\/p>\n<p>the installation is divided into three sections, each modeled after a particular type of museum space: historic, contemporary,\u00a0and &#8216;forgotten&#8217;, all offering tribute to femininity through five-meter high, neoclassical sculptures that reference contemporary\u00a0celebrities&#8211; &#8216;disco sculptures&#8217; as he calls them. the classical space is framed by the curving stairway of the palace;\u00a0the experimental area set in a cage surrounding the main hall, illuminated by pink neon; and the third, the &#8216;storage\u00a0or salon de refus\u00e9s&#8217;, modeled after abandoned museums and warehouses. in this way, the installation becomes\u00a0a meta-museum, examining the ways in which art is presented and consumed. the &#8217;24 h museum&#8217; party is also reported\u00a0to include amongs its events a twitter conversation between vezzoli and an unnamed celebrity.<\/p>\n<p>noting the importance of context when discussing cultural concerns, vezzoli reflects: &#8216;<em>artists and critics see museums\u00a0as a jewel case where the mementos of our epoch should be preserved, but if you said &#8216;MoMA&#8217; to the president of\u00a0barclays bank, [he would] say, &#8216;that&#8217;s a venue for rent for ,000 if you want to hold an event.<\/em>&#8216;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>designed by italian artist francesco vezzoli with AMO (the think tank of dutch architect rem koolhaas&#8217;s\u00a0OMA\u00a0studio),\u00a0the\u00a0prada\u00a0&#8217;24 h museum&#8217; opens tonight in paris&#8217;s historic palais d&#8217;i\u00e9na, now the seat of paris&#8217;s economic, social\u00a0and environmental council. the gallery space exists for only &hellip; <a href=\"https:\/\/idd.stojmirovic.com\/?p=476\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[2,4,5],"tags":[],"_links":{"self":[{"href":"https:\/\/idd.stojmirovic.com\/index.php?rest_route=\/wp\/v2\/posts\/476"}],"collection":[{"href":"https:\/\/idd.stojmirovic.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/idd.stojmirovic.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/idd.stojmirovic.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/idd.stojmirovic.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=476"}],"version-history":[{"count":0,"href":"https:\/\/idd.stojmirovic.com\/index.php?rest_route=\/wp\/v2\/posts\/476\/revisions"}],"wp:attachment":[{"href":"https:\/\/idd.stojmirovic.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=476"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/idd.stojmirovic.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=476"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/idd.stojmirovic.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=476"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}