{"id":441,"date":"2012-01-31T10:29:54","date_gmt":"2012-01-31T15:29:54","guid":{"rendered":"http:\/\/idd.stojmirovic.org\/?p=441"},"modified":"2012-01-31T10:29:54","modified_gmt":"2012-01-31T15:29:54","slug":"mm-paris-interview","status":"publish","type":"post","link":"https:\/\/idd.stojmirovic.com\/?p=441","title":{"rendered":"M\/M Paris Interview"},"content":{"rendered":"<p><em>From a published interview with M\/M Paris (Michael Amzalag and Mathias Augustyniak) (Design and Art, Alex Coles editor, Whitechapel and MIT, 2007):<\/em><\/p>\n<p>Mathias Augustyniak: &#8220;&#8230;the more you are a specialist in your field, the closer you get to the essence of things. Only then can you start to have a possible relationship with another field \u2014 and this is where things start to become interesting. Being specialists gives us a point of entry \u2014 a keyhole through which we can look onto the world. It is in this spirit of specialism that we meet and work with artists.&#8221; (188)<\/p>\n<p>On their collaboration with artists Huyghe, Parreno, Gillick: &#8220;As graphic design is situated at the crossroads between many different activities it seemed the perfect place from which to establish this kind of fulfilling exchange with practitioners from other disciplines.&#8221; (190)<\/p>\n<p><em>Augustyniak:\u00a0<\/em>&#8220;From one field to another, there should be respect.&#8221; (190)<\/p>\n<p><em>Augustyniak:\u00a0<\/em>&#8220;We are interested in dialogue between specialists&#8221; (191)<\/p>\n<p>On p. 191, Augustyniak describes a collaboration they did with artists Pierre Huyghe, Phillipe Parreno and Dominique Gonzalez-Foerster for the Venice Biennale 1999. Each of the three artists was given a room, but when the artists decided to band together and project a single film in one room, the other two rooms were left empty to the dismay of the curators. M\/M jumped in and created title sequences as paintings on the walls in the flanking two rooms, so the public would have a pre- and post-viewing experience, while seeing the film in the middle. This is such a nice and concrete explanation of the collaborative process. <em>Designers are concrete, we speak in terms of things and actions!<\/em><\/p>\n<p>Designers seem to constantly worry about whether they are equal to artists, or simply their &#8220;butlers,&#8221; as M\/M say. They argue that true interdisciplinarity can only happen when designers are <em>elevated<\/em>\u00a0to become equals, and not subordinates. That&#8217;s another theme of the profession, moving from service to autonomy.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>From a published interview with M\/M Paris (Michael Amzalag and Mathias Augustyniak) (Design and Art, Alex Coles editor, Whitechapel and MIT, 2007): Mathias Augustyniak: &#8220;&#8230;the more you are a specialist in your field, the closer you get to the essence &hellip; <a href=\"https:\/\/idd.stojmirovic.com\/?p=441\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[7,1],"tags":[107,124],"_links":{"self":[{"href":"https:\/\/idd.stojmirovic.com\/index.php?rest_route=\/wp\/v2\/posts\/441"}],"collection":[{"href":"https:\/\/idd.stojmirovic.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/idd.stojmirovic.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/idd.stojmirovic.com\/index.php?rest_route=\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/idd.stojmirovic.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=441"}],"version-history":[{"count":0,"href":"https:\/\/idd.stojmirovic.com\/index.php?rest_route=\/wp\/v2\/posts\/441\/revisions"}],"wp:attachment":[{"href":"https:\/\/idd.stojmirovic.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=441"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/idd.stojmirovic.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=441"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/idd.stojmirovic.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=441"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}